I am not a big fan of the sparkle pony, I wouldn't personally buy one, but I can't fault Blizzard for thinking outside the box to make some money. Imagine my surprise when I received and email from SOE pimping out their new mounts for sale in EQ2. The price, $25.00! But instead of one mount, you have your choice of three different looking rides. I don't know what to think of it all, being so soon after Blizzs' pony sale makes me instantly think that SOE saw how successful it was and wants to try and cash in on some easy money as well.
Have players really been asking for this in EQ2? Again, not against it, just not sure why someone would spend so much on something like this.